In progressIlwaco, WA · Western apparel shop
Spirited Country Creations
A storefront built around a one-person western apparel brand, plus an editor the owner runs herself.
In progress: these screenshots are from the preview. Checkout is turned off and her live shop stays on Fourthwall until launch.
The problem
Andrea designs western, faith, coast, and timber apparel, and she makes and ships every piece herself. Her shop ran on Fourthwall's standard storefront.
A look under the hood turned up the usual small-shop snags: product names with typos and stray code in them, Fourthwall's default shop description, and no Google Analytics hooked up.
What we built
- A storefront built around her brand: a western look pulled from her logo, a Columbia River Gorge video up top, and collections like Cowboy Up, Coast & Catch, Faith, and Timber
- Her live catalog pulled in automatically from her existing shop, with product names cleaned up for display
- Product pages that put sizes, details, and "made to order, ships in 7 to 14 days" right up front
- An owner editor: Andrea logs in with an email link and changes her homepage, featured shirts, photos, and product descriptions herself. Every save can be undone
- A guided tour and a help page, so she isn't stuck calling us for every little change
Where it stands
This one's still in progress. The preview is built and waiting on Andrea's feedback. Checkout stays on her current shop until we launch, so there are no sales numbers to share yet, and we won't make any up.